Project Overview
We launched a results-focused digital marketing campaign built to accelerate online growth and improve lead quality. By combining smart targeting, compelling creatives and continuous optimization, we created a scalable system that drives consistent business outcomes
The Challenge
The brand was experiencing low campaign efficiency and rising customer acquisition costs. Their digital presence lacked strategic direction, leading to missed opportunities in a competitive online space. The objective was to improve campaign performance while maximizing every rupee of ad spend.
Our Solution
Our team designed and executed a full-funnel marketing framework covering audience research, paid media strategy, creative testing and conversion tracking. Through data-led decision-making and rapid optimization cycles, we transformed the campaign into a reliable lead-generation engine.
Key Highlights
✔ Full-Funnel Campaign Strategy
✔ Precision Audience Targeting
✔ Conversion-Focused Ad Creatives
✔ Continuous A/B Testing
✔ ROI-Driven Optimization
Results Achieved
Qualified Leads: 3.7X Increase
Cost Per Lead: Reduced by 42%
Overall Conversions: Strong Upward Trend
Tools Used
Google Ads • Meta Ads • Google Analytics • Tag Manager • Looker Studio • AI Optimization Tools
Project Details
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Client Confidential Growth Brand
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Service Type Digital Marketing Campaign
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Industry Digital Marketing Campaign
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Duration 5 weeks
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Deliverables
- Campaign Blueprint
- Paid Media Setup
- Creative Variations
- Audience Segmentation
- Conversion Tracking
- Performance Dashboard